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Marketing for Sellers


Professional Photography
Showcase your properties in the best light possible with beautiful, magazine quality photos, perfect for print and online.


Property Brochures
First impressions count, so make sure we make sure to capture their attention right from the start with professionally printed property brochures that make a statement and highlight the best features of your properties. Digital brochures are standard and print brochures are exclusive to our 1M+ properties.


Just Listed eFlyer
We reach out to potential buyers with “Just Listed” announcement eFlyers. We let our exclusive buyer list know when we’ve listed a property for sale along with all the important property information. The eFlyer recipients can forward it on to family and friends who may be interested, too.


Property Tour
Walk potential buyers around virtually. We provide access to professionally produced 3D Matterport technology that will allow the potential buyer to tour the home from anywhere in the world. The 3D Matterport tour is exclusive to our luxury portfolio, however every property will have a custom 2D floor plan developed for marketing. This is made to inform, inspire and most of all, impress a buyer looking at your property.


Proprietary Broker/Agent Lists
Ryan and Josh have curated the most exclusive and extensive broker/agent email lists available. The lists are confidently superior to any competitors. Ryan and Josh have spent countless hours ensuring accuracy, up to date status, and extensive reach. They include all agents in the Bay Area, reciprocal markets such as LA, Miami, NYC, and beyond. The lists also include ultra luxury brokers in National and International markets, investors, and winery owners for qualifying properties.


Single-Property Website
We place your home on a pedestal with a unique single-property website devoted solely to your property. Viewable on all devices and easily shared via social media, real estate sites, emails and texts, or any time you want to connect potential buyers with the listing. The landing page is modern in design, encompasses all marketing collateral, takes advantage of additional online syndication platforms, and provides website traffic reports weekly.


Silver Envelope Home Announcement
Out of all the mail sent, this will be the piece that stands out and gets opened first. For qualifying properties, this very special and stunning trifold property announcement direct mails to your neighborhood in eye-catching silver envelopes that look like wedding announcements.


Seller Update
We generate detailed weekly reports outlining everything that has been done to bring your home to market and maximize its exposure. A professional and comprehensive compilation of the effort and steps provided to sell your home is important in our transparency and communication promise.


Targeted Online Advertising
Geographic targeting technology markets your property directly to local buyers online and on social media. We reach thousands online with custom digital ads to promote listings to potential buyers who live near your property, or visit real estate-related websites. The ads will also appear on Facebook, Instagram and popular sites such as CNN, ESPN, Fox News and HuffingtonPost.com.


Online Property Syndication
Your property will be displayed on hundreds of websites, including the most-visited real estate websites in the world. We have a powerful presence online with platforms that attracted more than 56 million visitors from 231 countries and territories in 2019. As the #1 most-visited real estate brand online, Coldwell Banker’s® reach is impressive.


Social Media Presence
Many agents in Wine Country are not utilizing social media to the fullest extent. As a seller you want your property to be maximized in exposure and you need a team that uses major social media platforms consistently. Our following has grown strong and we utilize our influence to our advantage when it comes to marketing your property on our platforms.